HACKETTSTOWN, NJ – Mars Wrigley announced two new flavors to the M&M’S Ice Cream Cookie Sandwich lineup – mint and classic varieties – bringing the colors and flavors that M&M’S fans know and love to the freezer aisle.
Just in time for those seeking a green St. Patrick’s Day treat, M&M’S Mint Ice Cream Cookie Sandwiches feature refreshing mint-flavor ice cream between two chocolate cookies with Milk Chocolate M&M’S Minis.
Also new for the Spring are M&M’S Classic Ice Cream Cookie Sandwiches, featuring delicious vanilla ice cream sandwiched between two chocolate cookies with Milk Chocolate M&M’S Minis baked in.
“We’re excited to expand the joy of M&M’S colorworks to the Mars Wrigley ice cream line, starting with a minty green treat for St. Patrick’s Day,” said Jayesh Shah, Mars Ice Cream Marketing Director. “These new flavors add even more options alongside our fan-favorite M&M’S Vanilla and Chocolate Cookie Sandwiches – offering a fun and enjoyable treat for any occasion.”
The two new flavors of M&M’S Ice Cream Cookie Sandwiches will be available in new, redesigned packs of 4 (16 oz) beginning in early March. They join the current M&M’S Ice Cream portfolio, which includes M&M’S Vanilla Cookie Sandwiches, M&M’S Chocolate Cookie Sandwiches, M&M’S Ice Cream Cones and M&M’S Ice Cream Fun Cups.
To learn more about M&M’s Ice Cream products, visit M&M’S on Facebook, Twitter and Instagram, or at www.mms.com.