Business

18 Years Strong

Pure Focus Sports Club, located at 163 Van Zile Road in Brick has just released exciting news! Together with Kent Bierly and Chris Marzarella, they have formed a partnership to bring in the next chapter of Pure Focus, an eighteen year old community based gym. Pure Focus has a great variety of members; from senior citizens who utilize the Silver Sneakers program, to the general fitness population, to the competitive bodybuilder, powerlifter and crossfitter.
Along with this alliance between Kent and Chris, Pure Focus has redesigned the multipurpose room for Crossfit style training, boot camps, Zumba, senior fitness and yoga. More workshops and classes will be added in the future.
Pure Focus is defined as a gym that focuses on members who are fitness enthusiasts as well as competitive athletes, powerlifters, crossfitters, full-contact sport athletes and physique athletes. This can also be someone with no training experience, yet is goal driven and determined.
The cornerstone of Pure Focus is that all members and personal training clients must have a specific and measurable goal. Whether it is fat loss for a wedding, competing in powerlifting or physique, or strength and conditioning for their sport of choice.
They offer a minimalistic approach that removes all of the cruft and nuances of a franchise gym and replaces it with STRONG community spirit. They give the member the necessary tools to succeed. They allow chalk use, machine circuits for seniors, a cardio area and a multi purpose room, squat-bench-deadlift clinics, physique posing workshops, senior fitness classes and boot camps, both indoors and outdoors.
Kent and Chris gave a list of everything that Pure Focus offers::
A massive, 5000 square foot gym to get your workouts finished in a friendly, non confrontational and motivating environment, complete with several platforms, racks and machines to suit your individual needs.
Indoor/outdoor boot camps are offered multiple times a week and continues to grow. Metabolic conditioning (METCON), high intensity interval cardio and competitions for cardio with three member teams.
Workshops will be held by the owner and qualified instructors and/or speakers. Workshops can spotlight fixing form for certain lifts, nutritional workshops, posing seminars, or Silver Sneaker classes.
A ready-to-eat, nutritionally balanced and premade meal service is available. Members and clients are able to reach for a meal that will only be sold for three days to maintain freshness giving the ease of convenience for the busy person. This will give the member the opportunity to enjoy their leisure time without the hassle of cooking.
A section of the gym is dedicated to a retail area. Clothing, gear and select supplements will be sold. A front desk with a bar and stools are available so that members can enjoy a community area and develop our brand while they enjoy freshly made post-workout protein shake. While there, they can pick up a private label protein powder for home use so that they needn’t rush to the nearby Vitamin Shoppe or GNC.
A soon-to-be redesigned interactive website complete with trainer blogs, ANBF calendar, live social media feeds, client scheduling, 3 day free guest pass complete with an online waiver, new member registration and a retail page for all Pure Focus apparel.
Highly qualified personal trainers, each with their own speciality;
All trainers are certified and/or college graduates, CPR certified and insured.

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